Although Cliffs has operated as a responsible corporate citizen for more than 160 years, we must continue to progress and improve in order to maintain the trust and respect of the global community. Our ability to work with various stakeholders to demonstrate and communicate the company’s efforts and achievements will support our future endeavors in communities in which we operate as well as those we seek to enter.
In support of this objective, Cliffs operates and will continue to operate under a framework of strong core values.
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Safe Production
Record production with: lack of injuries ... good housekeeping and orderly work areas ... well-maintained equipment ... proper training and procedures ... looking out for and correcting each other ... safe conditions and behavior ... Sentinel of Safety qualification.
Customer Focus
Listening to the customer ... being responsive and on time ... meeting quality expectations ... helping the customer succeed.
Creating Economic Value
Doing the right things right the first time ... elimination of waste and inefficiency ... breakthroughs in productivity and technology.
Bias for Action
Getting things done ... reduced red tape ... "barrierless" ... call anybody you want ... management by fact ... plan the work, work the plan.
Trust, Respect and Open Communication
Open access to information ... constructive conflict ... delegation to the appropriate level ... toleration of failure in pursuit of business success ... encouraging and accepting different views ... feeling an obligation to explain your actions to those affected ... gender and racial diversity.
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Group and Individual Accountability
Behaving in line with our core values ... being responsible for our actions ... providing plans/standards/expectations ... holding yourself and/or the group to a high standard of performance ... walk the talk.
Integrity
Doing what you say you are going to do ... no hidden agendas ... doing the right thing ... being truthful ... zero tolerance ... not walking away from a situation ... being credible.
Teamwork
Actively involve others in decision-making ... know when to take a leadership role and when to be an active member ... recognize the value of teamwork and the synergy it creates.
Recognize and Reward Achievement
Celebrating successes ... stress training and development ... an effective appraisal of performance ... expressing a simple thank you.
Environmental Stewardship
Going beyond compliance ... being socially responsible ... anticipating and addressing potential impacts before they occur ... personal accountability ... operating to preserve the environment for future generations. |