We work closely with stakeholders to maximize the positive impact we have on the communities where
we operate. We support employees and their families, local businesses, charitable organizations,
schools, Aboriginal and other community groups so that everyone may have a higher quality of life
and benefit from our activities.Our goal is to work collaboratively with our stakeholders to support
activities that are of benefit to the communities in which the company operates.
No two communities are the same. As such, our approach to engagement varies by operation to best
address the challenges and opportunities facing each one. We support local communities through
engagement, social investment and decision-making strategies.
Throughout the year, our public affairs representatives formally engage with the community and serve as
the face of Cliffs. They sit on boards of community and business organizations at regional and local
levels, participate in discussions with government officials and act as a point of contact within the
community. In doing so, they keep our stakeholders apprised of critical issues to the operations,
understand important topics in the community and seek to listen to any questions or concerns. This
strategy allows Cliffs to maintain an ongoing relationship with stakeholders and collaborate with
communities to find solutions should any issues arise.
We make contributions to our communities locally through mine and corporate donations, as well as our
charitable funds, The Cliffs Foundation (North America) and the Cliffs Community Fund (Asia Pacific).
In addition to monetary contributions, we promote volunteer opportunities and initiatives. While
philanthropic engagement by our employees is extensive, examples include serving as role models for
Big Brothers and Big Sisters, participating in building homes through Habitat for Humanity, and donating
time serving meals and providing support at Ronald McDonald Houses. Our employees also make
significant contributions to local United Way chapters through donations and as board members and
We play an active role in the development of laws, regulations and community initiatives that affect, or
have the potential to affect, our Company and our stakeholders. We also contribute to the development of
industry-wide public policy positions through involvement in the states where we operate and federal
trade associations to which we belong. Cliffs’ public policy advocacy is carried out by registered lobbyists
with strict adherence to state and federal lobbying and ethics laws.
As a company, we do not endorse candidates for elected office. However, we do encourage our
employees to become active in their communities, volunteer, and contribute to the political party and
candidates of their choice.
Established in 1962, The Cliffs Foundation has been a dedicated resource for charitable giving activities
in North America for over fifty years.
The Cliffs Scholarship Fund provides opportunity for direct college support of $1,000 non-renewable
scholarships to children of employees.